Featured works

Featured works

Enhancing product filtering and finablity

Using customer insights and data analysis to improve the filtering system and product discovery.

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+20% user satisfaction

+2x daily usage

Enhancing product filtering and finablity

Using customer insights and data analysis to improve the filtering system and product discovery.

View Project

Enhancing product filtering and finablity

Using customer insights and data analysis to improve the filtering system and product discovery.

View Project

Enhancing product filtering and finablity

Using customer insights and data analysis to improve the filtering system and product discovery.

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+20% user satisfaction

+2x daily usage

Flexible Click & Collect

Designing a flexible, split‑fulfilment solution that reduces customer frustration from low stock accuracy—without changing the underlying inventory systems.

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End to end UI/UX Design

User Testing

User Research

Flexible Click & Collect

Designing a flexible, split‑fulfilment solution that reduces customer frustration from low stock accuracy—without changing the underlying inventory systems.

View Project

Flexible Click & Collect

Designing a flexible, split‑fulfilment solution that reduces customer frustration from low stock accuracy—without changing the underlying inventory systems.

View Project

Flexible Click & Collect

Designing a flexible, split‑fulfilment solution that reduces customer frustration from low stock accuracy—without changing the underlying inventory systems.

View Project

End to end UI/UX Design

User Testing

User Research

Streamlining Checkout experience

A result‑driven redesign that lifted conversion and revenue while reducing friction at Williams.

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+19.32% Revenue per user

+23.3% Conversion Rate

Record revenue at Click Frenzy ’24

Streamlining Checkout experience

A result‑driven redesign that lifted conversion and revenue while reducing friction at Williams.

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Streamlining Checkout experience

A result‑driven redesign that lifted conversion and revenue while reducing friction at Williams.

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Streamlining Checkout experience

A result‑driven redesign that lifted conversion and revenue while reducing friction at Williams.

View Project

+19.32% Revenue per user

+23.3% Conversion Rate

Record revenue at Click Frenzy ’24

Multi-Brand Design System

Designing a scalable system that improves consistency, efficiency, and speed‑to‑market across 10+ brands.

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Improved Design Efficiency

Multi-brand supported

Reduced Time to Market

Multi-Brand Design System

Designing a scalable system that improves consistency, efficiency, and speed‑to‑market across 10+ brands.

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Multi-Brand Design System

Designing a scalable system that improves consistency, efficiency, and speed‑to‑market across 10+ brands.

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Multi-Brand Design System

Designing a scalable system that improves consistency, efficiency, and speed‑to‑market across 10+ brands.

View Project

Improved Design Efficiency

Multi-brand supported

Reduced Time to Market

White label child sponsor solution for our partners

Providing a simple, universal, customisable child sponsor platform that other businesses can use on their customer

Case Study Coming Soon

Case Study Coming Soon

Case Study Coming Soon

Case Study Coming Soon

User Research

User Research

UX/UI Design

UX/UI Design

User Testing

User Testing

Tools which I normally use

Tools which I normally use

Tools which I normally use

  • Figma

    Design tool for creating and collaborating

  • Relume

    Access the world’s largest library of Figma

  • Webflow

    Take control of HTML, CSS, and JavaScript in a visual canvas.

  • Hotjar

    Behaviour analytical tool to track users

  • Amie

    AI Notetaker

  • Glide App

    No Code App Builder, turn your data into intelligent apps

  • Figma

    Design tool for creating and collaborating

  • Relume

    Access the world’s largest library of Figma

  • Webflow

    Take control of HTML, CSS, and JavaScript in a visual canvas.

  • Hotjar

    Behaviour analytical tool to track users

  • Amie

    AI Notetaker

  • Glide App

    No Code App Builder, turn your data into intelligent apps

About me

My passion is delivering intuitive, inclusive, and data‑informed experiences across e‑commerce, logistics and non‑profit. Led end‑to‑end discovery to delivery in cross‑functional squads, shipped measurable outcomes

Jun 2022 - present

Product Designer (UI/UX)

Munro Group

Jan 2022 - Jun 2022

Product Designer (UI/UX)

Toll Group

Sep 2019 - Dec 2021

Product Designer (UI/UX)

World Vision Australia

May 2021

2nd Place - 2021 APEC APP Challenge

Project: https://devpost.com/software/sirius-zq7098